ghd Infinite Styling event
// June 1st, 2017 saw bills passed to reform industrial chemical regulation in Australia. The six bills in total, will see plans laid to ban cosmetics testing on animals in Australia, meaning the end for thousands of beauty and cosmetics products being sold here. The ban is not just limited to whole products tested on animals but also ones that contain single ingredients tested on animals. Products affected will include, makeup, body lotions, perfume, shampoos, and even toothpaste.
SHOULD I START FREAKING OUT?!
No, well... not yet. If you’re thinking you’ll have to mourn your signature scent of the last 10 years, then let’s take a breath for a moment. Existing products won’t be pulled from their shelves. The legislation has provided a concession by way of a transition period and the new stringent laws are only going to apply to new cosmetic products, for now.
The Federal Government’s plan to ban will be effective from July 2018. How this will all affect the major beauty and cosmetics players, is hard to tell just yet. Companies don’t publish their use of animal testing or any results from such tests. However, a large number of newer brands like O & M, Milk Makeup, Becca Cosmetics, Marc Jacobs Beauty, Josie Maran are already anti-animal testing and cruelty-free. While some of the longer-standing brands have been changing practices and/or ingredients over the last decade to fall in line with consumers wants and needs. Meaning further appeal to a wider market by making products that are more ethically and environmentally friendly.
It’s hard to know the full extent in which the bill will impact the beauty industry. Over the course of the next 12-months no doubt there will be a shake up on the scene but, overall it would appear that the industry is moving in a positive direction. Receiving strong public support for this Bill, Federal Assistant Minister for Health Dr David Gillespie has said that it is “an issue that is important to Australians”.
It’s hard to know the full extent in which the bill will impact the beauty industry. Over the course of the next 12-months no doubt there will be a shake up on the scene but, overall it would appear that the industry is moving in a positive direction. Receiving strong public support for this Bill, Federal Assistant Minister for Health Dr David Gillespie has said that it is “an issue that is important to Australians”. So, if the public asked and the industry now has to listen then moving forward, surely there are only good things to come for the beauty industry - and for those poor little lab bunnies.
STORY BY AMIEE-LEIGH GOULD
// Rae Morris is an undeniable talent and industry leader when it comes to beauty. Not only is she widely celebrated as one Australia’s most influential Makeup Artists. But she is well known around the globe for her work, having been inducted into countless halls of fame. Getting some of the biggest celebrities and models ready to put their best face forward including Sarah Jessica Parker, Miranda Kerr, and Doutzen Kroes.
Having written six books starting with ‘Makeup, The Ultimate Guide’ in 2008 and her most recent being ‘Makeup Masterclass’, she is the go-to girl for professionals and makeup enthusiast’s alike. Rae’s books all have a similar format and are an easy read. With each look broken down into a step-by-step guide, making them stress-free and simple to follow. With unparalleled attention to detail and the clear and concise instructions, it’s like having her right there with you.
Naturally, the same is true of her new much anticipated professional brush range, Jishaku. Every last detail carefully thought out. From the manufacture of these masterfully handcrafted brushes to the video tutorials made purposely for each piece in the collection.
The over-all look and feel of the brushes are sleek and functional. The tips are soft and rounded, so blending is effortless. Making them easy to use no matter your level of experience. Made in Kumano of Hiroshima, Japan, home to the world’s best brush makers.
To really appreciate the sheer magnificence of these tools of the trade, we have to delve into and understand the history of brush making. Kumano, Japan, has a long past in brush making. Their skills in making beautiful brushes for writing are highly regarded worldwide. From humble beginnings, local farmers selling calligraphy brushes they had brought back from travels to larger towns following the end of the rice harvest.
Eventually, they started to produce them locally, and that was the start of Kumano brush making history. Recognised as a traditional craft of Japan, they then began to utilised their brush making skills for other types of brushes such as makeup brushes. To keep this title of a traditional craft, there are strict traditional methods and techniques of manufacture to be followed. The brushes have naturally uneven soft tips that are delicate and a produce flawless natural finish.
The Jishaku brushes have hard maple handles that make them lightweight to use. With a magnetic base, exclusive to Rae Morris’ Jishaku brushes. This means you can stand them upright. They’ll stick to anything a regular magnet would stick to, or you can use the ‘Rae Plate’ from the range. Great for hanging them upside-down to air dry after cleaning them. With 34 Brushes and hair that varies, there is literally a brush for everything. And as if that’s not enough, you can put your conscience at ease because these babies are cruelty-free.
STORY BY AIMEE-LEIGH GOULD