In terms of beauty, it’s safe to say, without a shadow of a doubt, that 2018 is off to a great start. Inspiring new trends are already here for the picking, and they are all so incredibly flattering and innovative that there is little chance that you’ll be able to resist giving each and every one of them a trial run. The past couple of years have had their hits and misses (let’s not forget or repeat the overzealous contouring and overdone brows), but this year it seems we’ve learned from our mistakes and vowed not to repeat them. So, let’s see what fresh new trends we’ll be rocking in the next year and then stock up your vanity tables with new goodies and master some new techniques as well as upgraded old ones.
Take the natural route
If you’ve ever watched at least one YouTube makeup tutorial you’re aware that layering product upon product has been the mandatory ‘course of action’ in order to get that flawless airbrushed complexion. From foundation, usually full-coverage, to tons of concealer, topped off with baking to lock it all in and of course, tons of blinding highlighting product to achieve ‘the glow’. Well, it’s time to step away from the pore-clogging piling of makeup products, especially the powder ones and return to a state closest to natural beauty. The face of 2018 is fresh and naturally radiant and only lightweight luminous foundations are invited to play, such as the sheer and nourishing Cream Foundation by Pola Silfique. Luminosity is to be achieved with great skin preparation so you don’t have to produce it in an artificial manner.
Do your best
Now, in order for a sheer and luminous foundation to do its magic and be the only face product you need, preparatory steps are in order. That means that the main focus this year is on skincare, which is not surprising given that most designers, including Michael Kors, have had bare-faced beauties walking the runways, promoting natural beauty. If you can perfect it, then there’s nothing left to hide. However, unlike the previous years, during which 12-step skincare trends ruled, this year, we’re looking at a concise skincare regimen consisting of effective multipurpose products. Moisturizers with high SPF built in will rule, along with masks that also serve as exfoliants, and of course, serums will have a major place in the spotlight thanks to their proven effectiveness. Minimalistic skincare has proven to be highly effective, and it will cost you both less time and money while providing the same if not better results.
Warm it up
With the face virtually left alone, the eyes and lips are your playground. Now, some of the biggest eye trends definitely gravitate toward warm eye looks, which is exactly why so many brands have taken to creating palettes including a plethora of warm hues ranging from rich browns and burnt oranges to vibrant and deep reds. There is a solid number of amazingly pigmented and easy to work with palettes from Desert Dusk to Tarte’s Toasted and UD’s Heat palette, so just take your pick and enjoy the warmth.
Wing it like never before
There are of course times when a girl wants something a tad more daring, and luckily, 2018 has heard our wishes and brought a solution. We probably have Marc Jacobs and Tom Ford to thank for this trend as this kind of wing has been under the radar for quite a few years until it reemerged on their shows. So, subtle wing, step aside, it’s time for the highly conspicuous cat eye to take the reins. For this look, don’t be afraid to go ‘thick’ on both the upper and lower lash line. You can then wing it out at a dramatic angle, or create graphic shapes with it – as long as it’s thick and with plenty of drama, you’re good to go.
The matte liquid lipstick has had more than a good run – there was probably not a beauty lover in the world who didn’t bow down to this mighty product. While it did look great and lasted through entire evenings and didn’t transfer on your boyfriend’s lips, it was also not doing your lips any favors. You have to admit that a lot of prepping was involved before applying liquid products, and plenty of lip-healing after you took them off. If you’re tired of the exhausting matte game, rejoice, because nourishing lip glosses and shiny lip balms are making a huge comeback, along with the old and beloved creamy and hydrating bullet lipsticks. Dry and chapped lips will be a thing of history so sit back, relax and reapply for full shine.