// As one of PReMA hair salons Creative Directors, and guest artist for KMS California. Garreth has passion for education, mentoring and Industry. While this week sees him Directing shows at Mercedes Benz Fashion Week and Garreth still found the time to speak with us here at BTL.
How did you get your start in the industry?
As a 17 year old I approached a local salon/academy and showed my interest in hairdressing. I kick started into a 2 year apprenticeship and it all took off from there. I qualified in styling and colouring and progressed into education. From there I pursued my passion for editorial styling.
Do you have a signature look or style that you are known for?
I don't know if I have been labelled with a 'signature' look.
I have worked a lot on exotic locations and have teamed up a lot with swimwear brands and different designers. I like to vary what I can do with hair. One aspect of me loves to keep hair as hair and really work with a girls natural beauty. Different textures and looks that we can evolve. The other aspect is evolving a look into something a little outside of the box. A little left of centre that will catch the eye and stick in peoples memories. Fashion week is always a great platform to showcase creativity within the industry.
What was one of your biggest career challenges and how did you overcome it?
Moving from the UK to Australia to set up a new life in a new country was quite testing at the time. Once I got settled into the industry over here things began to progress and grow. For a stylist working full time in a salon, educating for a global brand and working in editorial and fashion. I was faced with the conversation, which aspect of the industry did want to pursue? Salon, Education or Editorial. Be great in one as opposed to good in all three I was told. I thought why not be great in all three! This has been challenging and it has been hard. But hard work pays off. I have a strong worth ethic and I believe that to be on top you have to keep at what your doing and believe in yourself.
Must have tool or products for your kit?
My wide tooth comb, never leave the house without it! My Mason and Pearson. Products I love, KMS Add Volume Body Build Detangler, KMS Hair Play Dry Touch Up and Playable texture.
Who are the role models who have inspired you?
Vidal Sassoon is my biggest hairdressing Idol. His approach to changing hairdressing and evolving the industry was amazing. I also find inspiration from stylists around the world such as Guido Palau, Eugene Souleiman, Sam Mcknight and many more.
What's the next big trend you're starting to see sneak in?
Isn't the 90's making a come back? I am seeing a lot of bobs coming through the salons. The runways seem to be taking a more creative approach. We as hairdressers are pushing creative boundaries.
What do you enjoy to do when the brushes are down?
Music. I enjoy listening to all different genres of music. If I could do it better I'd be a singer! I also enjoy spending time with my friends and family not in the industry. A healthy balance of work life and home life is key to me.